Can emotions be objectively measured? What about thoughts and our decision-making process?
Neuroscience has been developing methods and tools to measure brain function for decades now, with spectacular results. However, these methods and tools remained largely unknown to businesses. Not anymore! Neuro-tech is entering companies with advanced applications for marketing, sales, leadership, HR, safety and wellbeing. Such applications bring a revolution in understanding human emotions, decisions and behavior and this is why many companies globally choose to use neuroscientific technology to solve problems and create growth.
Dr. Nikolaos Dimitriadis will discuss the reasons why neuroscience is necessary for business. He is using real examples and cases from his own experience around the world measuring brains for companies. to illustrate tangibly the benefits in applying neuro-tech in business.
The speech will help you to:
Time plan & key discussion points
17.00 | Welcome Cocktail
17.30 | CEO Clubs News
17.50 | Duncan’s Speech
18.45 | Q&As & Discussion
19.30 | Cocktail Buffet