CEO CLUBS GREECE FORUM

Building Your Transformation Journey with Confidence

Creating value in a fast-pacing world.

DATE

November 12, 2026

TIME

15.00 - 20.00hrs

LOCATION

Athens Conservatoire

FORUM VISION

Transformation is no longer a project. It is the job.

Every organisation represented at this Forum is already changing. The defining question is whether that change is building value or simply using up energy.

The forces reshaping markets no longer arrive one at a time. Geopolitics, the cost of capital, artificial intelligence, shifting customer expectations and the scarcity of talent now move together, and they compound.

Strategies that were once set for five years are revisited every quarter. In this environment, confidence does not come from certainty. It comes from clarity of direction, discipline in execution, and the judgement to know which bets truly matter.

Most organisations still run transformation as an initiative with a start and an end. The leaders who will create value in the years ahead treat it as a permanent capability. They connect the moving parts of the business rather than managing them in isolation.

This Forum brings together CEO Clubs Greece and the insight of EY and EY-Parthenon to take that challenge on directly: how to transform with confidence, and how to turn change into lasting value.

DISCUSSION THEMES

Transformation
Customer Growth
The Human Advantage
Investment Growth
Confidence in Action
Creating Value

IN THE ROOM

Voices in the Room

Setting the Scene: Creating Value in a Fast-Moving World

GEORGE PAPADIMITRIOU

Country Managing Partner, EY Greece

LUCA MARTINI

EY-Parthenon EMEIA Emerging Markets Leader

PANEL 1 – Customer by Studio+ 

Beyond the Core: Driving Customer Growth in an AI World

ACHILLEAS ARVANITIS

EY Greece Partner, Consulting Services - EY Studio+ Leader in Greece and Europe Central

VICKY KOURA

EY Greece Partner, EY Studio+, Marketing, Sales and Service Consulting Practice Leader for Greece & Europe Central

PANEL 2 – AI, People and Work 

AI is Evenly Distributed. Advantage is Earned.

EFTICHIA KASSELAKI

EY Greece Partner, People Consulting
Leader – South Europe BU

SAMANTHA MATSA

EY Greece Partner, AI & Analytics
Centre of Excellence

PANEL 3 – Financing & Growth

Growth and Value Creation through Investments

(MODERATOR) TASSOS IOSSIPHIDES

EY Greece Partner, Head of EY-Parthenon in Greece

NIKOS MANTZOUFAS

EY-Parthenon Associate Partner – EU Policies & Access to EU Funding & Incentives Leader

NIKOS BRIS

EY Greece Partner, M&A and Capital & Debt Advisory Leader, EY-Parthenon

SOFIA KALOMENIDES

EY Greece Partner, Assurance Services - Capital Markets Leader, Europe Central

FORUM BROCHURE

PARTNERS

FROM PAST PARTICIPANTS

The experience, in their words

“The topics were exceptionally well-curated, offering practical insights and high-level strategic value. A Forum that makes you leave more optimistic”
“What sets this Forum apart is the quality of the peer exchange. You leave with perspectives you would not have reached on your own.”
“An event that delivers genuine strategic value, well curated, well paced, a calibre of speakers that consistently raises the standard.”

FREQUENTLY ASKED QUESTIONS

Everything you need to know

This Forum is for CEOs and senior executives who are leading change and want to be sure it creates value. Attendance is open to members of CEO Clubs Greece and their executive teams, members of Your Directors Club (YDC), and selected non-member CEOs by invitation.

Yes. The Forum is not about running a formal transformation program. It is about leading a business that has to keep adapting: to new technology, changing customer expectations, a tighter talent market, and the cost of capital. If any of these affect your company, the discussion applies to you, whether or not you call it a transformation. The practical question for the day is whether the changes you are making are creating value.

AI is part of the conversation, but not all of it. Two sessions look at it directly: how it is changing customer growth, and where advantage comes from when every competitor can access the same AI. The Forum places it alongside the other forces reshaping markets, because they no longer arrive one at a time. The argument we make is that value is created where strategy, customers, people, and capital are aligned.

You can expect a clearer view of where change is creating value in your organization and where it is costing more than it returns, along with ideas you can put to work straight away. The Forum brings together the insight of EY and EY-Parthenon with something harder to find elsewhere: the collective experience of the CEO Clubs Greece community, and of members who are facing these same decisions in their own companies. Hearing how peers have handled them is a large part of the value.

Forums are the flagship thought leadership gatherings of CEO Clubs Greece. They are larger in scale than the club’s regular events and bring the wider community together around a single strategic theme, explored through expert keynotes and panel discussions. This Forum, curated by EY Greece, combines the experience of the CEO Clubs Greece community with outside expertise to look at how to turn change into lasting value.

CEO Clubs Greece members can secure their seat in the registration section below and may bring members of their executive team. Non-members who would like to attend can register their interest in the section below.

CEO CLUBS MEMBERS

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NON-MEMBERS

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